Two out my favourite images for a magazine advertising campaign from lego. A simple idea showing how children use their immagination to create items from lego bricks.
This is great, i have come across quite a bit of lego advertising and endorsment one way or another and they still have it. I think they are doing amazing with there advertising especially competing in such a hard world full of video games and technology, but to be fair you cant beat making up your own world and story and getting away from it all.
I love the feeling of imagination they are trying to sell here, its rewarding. I used to have loads of lego and just seing these adverts reminded me of that feling, really believing the lego is a plane. Its true this is something that lego sells best, better than any other toy company or video game makers.
2 comments:
This is great, i have come across quite a bit of lego advertising and endorsment one way or another and they still have it. I think they are doing amazing with there advertising especially competing in such a hard world full of video games and technology, but to be fair you cant beat making up your own world and story and getting away from it all.
I love the feeling of imagination they are trying to sell here, its rewarding. I used to have loads of lego and just seing these adverts reminded me of that feling, really believing the lego is a plane. Its true this is something that lego sells best, better than any other toy company or video game makers.
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