Hundreds of SHOWstudio viewers participated in an interactive photo shoot starring Liberty Ross on Tuesday 28, Wednesday 29 and Thursday 30 June 2005. Competing for slots in a live chatroom where they posted their ideas for potential outfits, forty 'virtual stylists' earned the opportunity to dress the model, live on SHOWstudio.
Stylist Jonathan Kaye chose clothing from the Autumn/Winter '05-6 collections in advance of the shoot, from which viewers could make their selections. These can be viewed in the Wardrobe section, which is organized into the nine core themes of BIKER, ECCLESIASTICAL, VEILED, VOLUME, FRINGED, SILHOUETTED, TOMBOY and VICTORIAN highlighted in the Looks section. Once a good selection of viewer's looks were achieved for each theme, a winning outfit was then selected to be 'visually deconstructed' as Nick Knight photographed Liberty as she undressed on a rotating turntable.
Footage of these nine final stages has been developed by multimedia artist Daniel Brown into nine striking interactives that allow a multi-layered deconstruction of the outfit and image. This part interested me as the site gets you to participate in undressing the women and it was the actual digital aspect behind the idea that intrigued me.
www.showstudio.com/projects/dressmeupdressmedown/
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment