Top advertising agency Bartle Bogel Hegarty has opened a virtual advertising agency. BBH's move is a virtual creative department within Second Life, to bring together its agency creatives from around the world.
Second Life is different from other online social networks because it is a 3d virtual reality world that mixes gaming with commerce. Subscribers create their own virtual alter egos to live an alternative life. Activites start from making friends to clubbing, shopping and purchasing. They use their own virtual currency which is contervable into dollars, just another money making scheme? Interest of this virtual world is growing as it currently stands at a massive 7,982,631 residents.
Visit the website to start living as your alter ego in your own virtual world at http://www.secondlife.com
Also check out advertising agency BBH's website at http://www.bartleboglehegarty.com, clients include audi, warbutons, lynx, barnados, google, vodafone and levis.
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